Facebook Ads vs Instagram Ads
Head-to-head performance comparison for Real Estate ads in 2025.
Click-Through Rate (CTR)Winner: Instagram Ads
Facebook Ads
0.9%
Instagram Ads
1.09%
Cost Per Click (CPC)Winner: Instagram Ads
Facebook Ads
$2.9
Instagram Ads
$2.83
Cost Per Mille (CPM)Winner: Instagram Ads
Facebook Ads
$22.48
Instagram Ads
$20.23
Cost Per Acquisition (CPA)Winner: Instagram Ads
Facebook Ads
$291.87
Instagram Ads
$232.98
Conversion Rate (CVR)Winner: Instagram Ads
Facebook Ads
0.99%
Instagram Ads
1.22%