Facebook Ads vs Instagram Ads
Head-to-head performance comparison for Education ads in 2025.
Click-Through Rate (CTR)Winner: Instagram Ads
Facebook Ads
0.98%
Instagram Ads
1.04%
Cost Per Click (CPC)Winner: Facebook Ads
Facebook Ads
$2.14
Instagram Ads
$2.37
Cost Per Mille (CPM)Winner: Instagram Ads
Facebook Ads
$12.94
Instagram Ads
$11.72
Cost Per Acquisition (CPA)Winner: Facebook Ads
Facebook Ads
$137.12
Instagram Ads
$217.12
Conversion Rate (CVR)Winner: Facebook Ads
Facebook Ads
1.56%
Instagram Ads
1.09%